THE eCommerce
quarterback
Helping companies maximize their online sales for over 15 years!
Meet The Quarterback
Jon Cogan – Leading eCommerce Businesses to Victory.
I am an award-winning entrepreneur and have been building eCommerce businesses my entire career, spanning almost 20 years.
I have helped brands leverage their online sales to nearly $100 million acquisitions. Just recently, I launched an eCommerce website and marketing program that churned out $3M in sales in its first two months.
I concentrate on helping companies build their online businesses by designing customer journeys, backed with smart technology and marketing programs. I help you drive large volumes of ready-to-buy traffic while providing you with ready-to-sell, conversion and customer optimized eCommerce destinations.

Get In The Game
The Program
Winning Isn’t Everything…It’s the ONLY Thing!
PREGAME:
Building Your Brand Online
1ST QUARTER
Online Business Planning
2nd Quarter
3rd Quarter
Driving Ready-to-Buy Traffic
4th Quarter
Conversion & Customer Optimization
Overtime
Third-Party Selling (ie. Amazon store, affiliate programs)

%
Average online sales growth, eCommerce QB clients, 2019
Wining Isn’t Everything…
It’s the ONLY Thing!
PREGAME:
Building Your Brand Online
1ST QUARTER
Online Business Planning
2nd Quarter
3rd Quarter
Driving Ready-to-Buy Traffic
4th Quarter
Conversion & Customer Optimization
Overtime
Third-Party Selling (ie. Amazon store, affiliate programs)

%
Average online sales growth, eCommerce QB clients, 2019
PREGAME
building your brand online
PREGAME
building your brand online
1st Quarter
Online Business Planning
1st Quarter
Online Business Planning
2nd Quarter
eCommerce Website
2nd Quarter
eCommerce Website
3rd Quarter
Driving Ready-to-Buy Traffic
3rd Quarter
Driving Ready-to-Buy Traffic
Organic
- Content marketing, development, brand storytelling
- SEO – Keyword research, audit, SEO Checklist, SEO campaigns
- Social media marketing / influencer marketing
- Email marketing
- Public Relations
Paid
- Paid search
- Social media advertising
- Programmatic advertising
- Paid placements (influencer)
4th Quarter
Conversion and Customer Optimization
UX/UI assessment and modifications
- A/B Testing
- Taxonomy adjustments
- Wireframe and Information Architecture
- Design and development
Lifetime customer value (LCV)
- Referral programs
- Loyalty programs
- Follow up – soft replenishment
- Subscription / Auto-ship
4th Quarter
Conversion and Customer Optimization
UX/UI assessment and modifications
- A/B Testing
- Taxonomy adjustments
- Wireframe and Information Architecture
- Design and development
Lifetime customer value (LCV)
- Referral programs
- Loyalty programs
- Follow up – soft replenishment
- Subscription / Auto-ship
Overtime
Third-Party Selling
Affiliate program setup and optimization
Overtime
Third-Party Selling
Affiliate program setup and optimization
Get In The Game
Clients
Partners & Certifications




















on the field
on the field
Blog
The Future of Ecommerce: Top 7 Trends That Will Shape the Industry in 2021
In 2020, we saw online sales increase 141 percent in the wake of the COVID-19 pandemic. We shop online for everything from gifts, clothes, and accessories to food and medications. So it should come as no surprise that ecommerce is expanding and transforming...
What’s the Current Impact of the Coronavirus on eCommerce Stores?
The continuing uncertainty due to the coronavirus outbreak has had a significant impact on eCommerce businesses and their marketing strategies. Consumers are avoiding crowded places, practicing social distancing, and changing the way they shop. With many shops closed,...
How to Protect and Improve Your eCommerce Business During the Coronavirus Crisis
As the coronavirus pandemic continues to spread, many economists predict that the eCommerce sector is one of the most critical sectors and will play a pivotal role in supplying the population with their needs. Because the masses are avoiding crowded places and...