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Understanding Facebook Shops

Understanding Facebook Shops

Facebook announced yesterday that they are introducing Facebook Shops, a free tool allowing merchants to turn their Facebook and Instagram pages into customized online stores. A shopping tab will live in tandem with the activity tab, placing a focus on online commerce...

What Are the Pros and Cons of Using Shopify?

What Are the Pros and Cons of Using Shopify?

Shopify is an eCommerce platform and website builder that provides everything you need to build and run an online store. It is a SaaS (Software-as-a-Solution) application, which means that it's hosted on Shopify's servers. It is a cloud-based system that is licensed...

How to Choose the Best eCommerce Platform?

How to Choose the Best eCommerce Platform?

Not all eCommerce sites are created equal. So if you are planning on selling online, you need to understand what to look for when choosing between eCommerce platform options. It starts with recognizing your requirements for everything from mobile pages to website...

Which eCommerce Platform Has the Best Features?

Which eCommerce Platform Has the Best Features?

The eCommerce industry is alive and booming. So if you are motivated to start selling your products and services online, now is the time to do your research on the various platforms available to you. You have to understand the advantages and disadvantages of certain...

What Is the Best eCommerce Platform for Small Businesses?

What Is the Best eCommerce Platform for Small Businesses?

People don’t find it as risky to buy online as they used to in the past. Today, we can securely buy or sell goods and services with just a few screen swipes and keystrokes on our desktops and mobile devices. If you have products or services to sell, you don’t need a...

Navigating Your eCommerce Business Through the Pandemic

Navigating Your eCommerce Business Through the Pandemic

Updated: April 27, 2020 ONLINE ADVERTISING COSTS RUNNING AT A 3-YEAR LOW Biggest takeaway over the last couple of weeks? The cost of online advertising, which is currently running at or near a three-year low. Major players that have no business operating...

The Guide to Choosing the Best Ecommerce Platform in 2020

The Guide to Choosing the Best Ecommerce Platform in 2020

Selling goods and services has never been easier than it is today. eCommerce technology platforms are built today so that even the least tech-savvy merchant can get in the game.  As a result, more and more sellers opt for an online store solution to reach the...

How To Drive Quality Traffic To Boost Conversion

How To Drive Quality Traffic To Boost Conversion

When a site suffers from a poor conversion rate, the instant reaction is to blame the web designer, but that is rarely fair.There are all kinds of reasons why a site fails to convert, from the product’s pricing to the copy. However, one of the biggest reasons for a...

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