THE eCommerce
quarterback
Helping companies maximize their online sales for over 15 years!
Meet The Quarterback
Jon Cogan – Leading eCommerce Businesses to Victory.
I am an award-winning entrepreneur and have been building eCommerce businesses my entire career, spanning almost 20 years.
I have helped brands leverage their online sales to nearly $100 million acquisitions. Just recently, I launched an eCommerce website and marketing program that churned out $3M in sales in its first two months.
I concentrate on helping companies build their online businesses by designing customer journeys, backed with smart technology and marketing programs. I help you drive large volumes of ready-to-buy traffic while providing you with ready-to-sell, conversion and customer optimized eCommerce destinations.

Get In The Game
The Program
Winning Isn’t Everything…It’s the ONLY Thing!
PREGAME:
Building Your Brand Online
1ST QUARTER
Online Business Planning
2nd Quarter
3rd Quarter
Driving Ready-to-Buy Traffic
4th Quarter
Conversion & Customer Optimization
Overtime
Third-Party Selling (ie. Amazon store, affiliate programs)

%
Average online sales growth, eCommerce QB clients, 2019
Wining Isn’t Everything…
It’s the ONLY Thing!
PREGAME:
Building Your Brand Online
1ST QUARTER
Online Business Planning
2nd Quarter
3rd Quarter
Driving Ready-to-Buy Traffic
4th Quarter
Conversion & Customer Optimization
Overtime
Third-Party Selling (ie. Amazon store, affiliate programs)

%
Average online sales growth, eCommerce QB clients, 2019
PREGAME
building your brand online
PREGAME
building your brand online
1st Quarter
Online Business Planning
1st Quarter
Online Business Planning
2nd Quarter
eCommerce Website
2nd Quarter
eCommerce Website
3rd Quarter
Driving Ready-to-Buy Traffic
3rd Quarter
Driving Ready-to-Buy Traffic
Organic
- Content marketing, development, brand storytelling
- SEO – Keyword research, audit, SEO Checklist, SEO campaigns
- Social media marketing / influencer marketing
- Email marketing
- Public Relations
Paid
- Paid search
- Social media advertising
- Programmatic advertising
- Paid placements (influencer)
4th Quarter
Conversion and Customer Optimization
UX/UI assessment and modifications
- A/B Testing
- Taxonomy adjustments
- Wireframe and Information Architecture
- Design and development
Lifetime customer value (LCV)
- Referral programs
- Loyalty programs
- Follow up – soft replenishment
- Subscription / Auto-ship
4th Quarter
Conversion and Customer Optimization
UX/UI assessment and modifications
- A/B Testing
- Taxonomy adjustments
- Wireframe and Information Architecture
- Design and development
Lifetime customer value (LCV)
- Referral programs
- Loyalty programs
- Follow up – soft replenishment
- Subscription / Auto-ship
Overtime
Third-Party Selling
Affiliate program setup and optimization
Overtime
Third-Party Selling
Affiliate program setup and optimization
Get In The Game
Clients
Partners & Certifications




















on the field
on the field
Blog
Understanding Facebook Shops
Facebook announced yesterday that they are introducing Facebook Shops, a free tool allowing merchants to turn their Facebook and Instagram pages into customized online stores. A shopping tab will live in tandem with the activity tab, placing a focus on online commerce...
What’s the Future for Ecommerce After the Coronavirus Pandemic
Many bricks-and-mortar shops have been forced to close due to the coronavirus (COVID-19) pandemic, causing consumers to change the way they shop. What's happened in the wake of this crisis is the rise of the eCommerce business. Consumer behavior has dramatically...
The Guide to Adapting Ecommerce During the Coronavirus Outbreak
In this time of crisis caused by the COVID-19 disruption, people are required to stay in isolation and practice social distancing. The coronavirus pandemic has drastically changed the world, forcing the travel industry to a standstill and causing establishments that...